Herb Alpert created The Tijuana Brass and - with his partner Jerry Moss - A&M Records. The label launched many a successful career in the music business. Alpert is a producer, performer and industry mogul and at the 81 is still creating new music.
Herb Alpert's latest album, Human Nature, his fourth new release in just three years, is out next month. He is also rereleasing 24 of his classic albums which have been digitally remastered from the original analog tapes.
The musician has a life-long passion for promoting arts education to young people. In August 2016 The Herb Alpert Foundation announced that it was donating $10.1 million to Los Angeles City College, to provide free tuition as well as private lessons for its music students.